Created by young, pioneering publishers of the area, we are a modern publication that is always involved in the exclusive events that promote our destination. We are always creating new and innovative forms of reporting in order to guide visitors through the great variety of activities, events, and services that the Riviera Maya offers.
We have become one of the most read and influential magazines of the area. Our continuous goal is to provide the Riviera Maya with the most modern, amusing, and up-to-date tour guide. We are always investigating the latest technologies in graphic arts, special inks, and innovative papers that are offered for a high-quality publication.
The distribution of IN Riviera Maya has been designated based on our three-point philosophy: First, to reach an audience of a high socio-economic level; second, to reach the type of visitor that has disposable income and spends a significant amount of money in the destination; and third, to reach the visitor that is actively researching investment in the area.
The concepts that define us as a magazine are:
Modern, High Quality, Innovative and... Very Active.
The concepts that describe us as a business are:
Commitment to Mexico, hard work, serious attitude and service
As the official magazine of the Association of Small Hotels of the Riviera Maya, we possess exclusive bimestrial distribution in all rooms of these hotels. In addition to this and other distribution locations, we are constantly investigating even more outlets for visitors to obtain our publication
The benefits our advertisers receive due to our exclusivity with the Association of Small Hotels of the Mayan Riviera are many, but the two most important are:
1.- Quality in distribution: The exclusive distribution amongst all the boutique hotels of the Riviera Maya gives the advertiser an enormous advantage, as this audience spends its money locally because these hotels are not "All Inclusive". Guests must decide daily where to dine, which golf course to play, which tour to take, where to be entertained, where to relax, etc. These guests also tend to be of greater purchasing power and tend to stay in the area longer.
2.- International Promotion: We travel with the Association to all the national and international tourism fairs, conventions, and events, which places IN Riviera Maya in all Riviera Maya tourist promotion areas worldwide.
Mission: Producing an excellent tourism guide, which consistently remains interesting, modern, entertaining, and promotes our destination as well as Mexico in general.
Characteristics of IN Riviera Maya:
· IN Riviera Maya is a high-quality tourist guide.
· It guides national and international tourists through various locations of the Riviera Maya.
· Our editorial style is that of an informative guide to the Riviera Maya and Mexico in general.
· Languages: Spanish and English.
· Audience's economic profile: upper and upper middle classes
· Audience characteristics: 19 to 65 years old, tourists, business people, investors, athletes, students, etc.
· Our theme: gastronomy, entertainment, shopping, events, spas, golf, real estate, activities, and culture.
· Our mission: to guide the national and international tourists in their stay by keeping them abreast of everything that this destination offers.
· Distribution: 15,000 every two month / 90,000 per year.
· The graphic style is modern, "cool", dynamic, and easy to navigate.
· Generous size helps to extensively expose our advertisers.
· We utilize the best paper available - triple-weight, imported, and ultra-bright.
· Environment: our magazine is printed with environmentally friendly ink and biodegradable chemicals.
Production
We maintain a strong line of communication with our printing press in order to control our high standards of quality and follow our production schedules.
